Earlier today Brian Spraetz, our Sr. Manager of Product Marketing, held a very informative session on reducing the customer effort. Customer Effort Scoring (CES) is more than just a fad–it truly impacts business success and is a better predictor than CSAT or NPS.
During the session Brian discussed:
To view a recording of the session go to: https://vimeo.com/enkatacloud/review/46443572/92c072fd9c